TOTAL QUALITY MANAGEMENT (TQM)

When talking in class we went over total quality management which we said was the philosophy that stresses 3 principles related to :

• Cutomer Satisfaction
• Employee Involvement
• Continouos improvement and performance

So at McDonalds similarly all 3 aspects are just as important. Here are a few quotes from Ray Kroc which state the importance...

“If you work just for money, you'll never make it, but if you love what you're doing and you always put the customer first, success will be yours.”                

 -Ray Kroc

     “We take the hamburger business more seriously than anyone else.”

-Ray Kroc 

“We provide food that customers love, day after day after day. People just want more of it.”

-Ray Kroc